Effective boat selling: means the
best possible price
shortest possible time.
Here are some do's and don'ts that might help to achieve this.
Firstly it is best to
compare other boats and prices to see how the compare with yours
and come up with a realistic price. You need to know if there are
another three boats on the market $5000 cheaper than yours.
Next make sure that
you have your boat clean and well presented. This is imperative
for a quick sale. Remember presentation counts
Acknowledge the cost
of any "must do" repairs needed and compensate on the price of the
boat or get them fixed.
Commission on the
price of a boat adds around 7% to the price of that boat. Decide if
you want to go with a broker or you would rather go through the
hard slog yourself. Remember that it is easy to spend a few
hundred dollars on advertising with little result. At least with a
broker you don't pay unless you sell.
on the Internet. This is the cheapest form of advertising and you
would be surprised at how effective it can be when it is done
well. Investigate where who and how in this area but do you not
need to pay for this. Just get surfing.
Give the prospective
buyer as much information as possible. Listing the inventory for
example can separate your boat from others in the same class.
Do not hide defects
but present a positive way to overcome them to prospective buyer.
Nothing will turn a buyer off quicker that taking him to see a
boat that has been misrepresented in an advertisement
Always submit a photo
of your boat. " A picture is worth a thousand words" is so true.
of both the inside and outside your boat. Most people do think
that the inside matters as well as the outside
companies authorise experienced brokers to evaluate their
prospective clients boats, rather than get a new survey. If you
happen to be insuring your boat get a boat evaluation from an
authorised insurance evaluator. You can use this to show that your
boat is sound. Insurance companies are not in the habit of
insuring unsound vessels but this, in no means is
meant to deter prospective buyers from pursuing a survey